Matriarca \ branding & Brand Architecture
How to create a wine club identity out of a family story?
Grannie knows best
Grannie knows best
Try storytelling
Honour and challenge, you need both
Follow the flag
Show your ambition
Look for local folklore
Preparing a brand for global expansion
Let’s brand
Design an inspiring icon
With truth and storytelling
Hint: focus on the platforms your target loves, such as Netflix, HBO Max or Disney+
Planting local lettuce seeds
Bring a sense of humour and folklore to the table
Longevity is the ultimate reward
Tip: It’s about thinking small
Families do it better
From an offensive to an offensive-defensive position
Advertising campaign establishing lawyers as consultancy experts
Creating a unifying umbrella brand
Creating brand moments for a corporate brand legend
Expanding the beer culture fraternity spirit via an independent company
Launching an art brand that rocks
Making a statutory report feel like a journey
Creating a brand identity for the first Azorean Grand Hotel
Advertising a new cosmetic brand in the Portuguese market
Launching a new Alzheimer’s centre for the elderly
Repositioning a beverage company in the global market