Title
The starting point of Verde Vale’s branding journey was the naming. What should we call a real estate complex set in a sweet, green valley on the outskirts of Porto? Our answer was both simple and (we believe) powerful: Verde Vale.
The name, which means green valley, carries an evocative storytelling: green has been replaced in our daily lives by concrete buildings and grey routines. Verde Vale was created to bring people back to their roots – to wake up surrounded by trees, to watch children play freely, to exercise body and mind, to work and build new futures together. Verde Vale adds green back to the palette of our lives and people back into our circles of affection.
Title
The starting point of Verde Vale’s branding journey was the naming. What should we call a real estate complex set in a sweet, green valley on the outskirts of Porto? Our answer was both simple and (we believe) powerful: Verde Vale.
The name, which means green valley, carries an evocative storytelling: green has been replaced in our daily lives by concrete buildings and grey routines. Verde Vale was created to bring people back to their roots – to wake up surrounded by trees, to watch children play freely, to exercise body and mind, to work and build new futures together. Verde Vale adds green back to the palette of our lives and people back into our circles of affection.